You Say Twinkle Twinkle – I say Scintillate Scintillate…

Try singing this to the tune of "Twinkle Twinkle Little Star"...

Scintillate, scintillate, Lilliputian orb

Interrogatively I question your constituent elements

In your prodigious altitude above the terrestrial sphere

Similar to a carbonaceous isometric octahedral specimen in the celestial firmament

Scintillate, scintillate, Lilliputian orb

Interrogatively I question your constituent elements.

This blog is about the vocabulary that we use each day in our work places.  Working in the SaaS and security space for many years, I believe that most people can understand SaaS and security when expressed in the right terms.    The problem is that cloud technology and security use a great number of words and acronyms.  We become so accustomed to using TLA’s (Three Letter Acronyms) that we do not realize that others may not be familiar with them.  For example,  ACD, SLA, WFM, ACW, T1, T3, DS3, TF, DID, OC3, CAT5, SBC, BGP, OSPF, SAS70, SSAE,  PCI, SOX, HIPAA, CPNI, SaaS, PaaS, IaaS etc, etc. Throw in terms like compliance, vulnerability scans, penetration testing, risk mitigation, incident management and you may soon find that you are losing your audience.

My message is that if you work in the cloud, chances are you have developed some special vocabulary. It is important to know your audience and communicate in a manner that will convey your message.  So before you begin your sentence with a TLA, consider who your audience is and develop your ideas accordingly.

That said, I have also found that it is very difficult to think beyond the level of one's vocabulary. It becomes very hard to accurately describe the color violet, if the only word you know is purple.  It’s close, but not quite the same. This means that persons working in the cloud and in cloud security need to stay abreast of terms and technologies, as well as developing ways to communicate those ideas to the people they work with.

That is part of the mission of the Trust Office, finding the right way to communicate what inContact is doing and how inContact is doing it, making it possible for you to answer questions that others in your organization may have about using cloud services.

The Trust Office can help get answers to questions, whether its about PCI or where to find the octothorpe.

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